21 November, 2016

The Redbury New York: Manhattan’s Coolest New Hotel

A Peek at The Redbury allows to understanding the great new luxury hotel in the heart of Manhattan, in New York city. ‘A little bit naughty and a whole lot of rock and roll’, in the words of Forbes!

That’s the idea creative director Matthew Rolston had in mind when he designed the new Redbury New York. It opened late last month as a kid sister to the much-admired Redbury hotels in Hollywood and South Beach, and it imported some of the smudged-eyeliner glamour of those destinations.

The New York hotel is in the NoMad district, which in addition to being a center of Ace-inspired cool was once known as Tin Pan Alley and home to the city’s music publishing business in the late 19th and early 20th centuries.

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The reinvention took place within the walls of the historic Martha Washington hotel which is still a landmarked renaissance-revival-style building and is recognized by Historic Hotels of the World.

Rolston and his collaborators reimagined the 265 rooms in cheekily retro fashion, with paisley prints, collections of miniature photos and drawings hung together instead of large-scale art, and Bluetooth music players shaped to resemble vintage photographs.

The building’s vestibule is lined with oversize photos of moments in New York history (a graffiti-covered 1970s sedan, Bunnies boarding a Playboy jet). Heavy, swagged red opera curtains with gold fringe flank the checkerboard-floored hallway leading to the front desk, at which employees wear vintage-style velvet hats, ruffle-fronted blouses, tweedy vests and “undone” skinny ties.

Like its sister properties in Hollywood and South Beach, The Redbury is in the heart of the action. Located in Manhattan’s burgeoning NoMad district, it’s just a short jaunt from the Empire State Building, Madison Square Park, the Theatre District, Fashion District, Museum Row, and all of the boutiques, restaurants, and nightclubs Downtown.

Savor a thin, crackly-crusted pizza made with fresh, seasonal ingredients at Marta, the Roman-inspired pizzeria from Danny Meyer’s Union Square Hospitality Group on the hotel’s ground floor, or settle in for a sophisticated cocktail or glass of champagne at Bar Marta.