The New Calvin Klein Campaign with Anna Jagodzinska and Tyson Ballou

 

After Calvin Klein’s ad with Justin Bieber, the brand has now revealed its new Watches + Jewelry campaign starring Anna Jagodzinska and Tyson Ballou.

This new spring-summer 2015 campaign has a cleaner look than some of the past seasons and the images that highlight the label’s timeless watches were captured by photographer Karim Sadli in New York City.

See also: The Most Memorable Fashion Campaigns of 2014

Also part of the same campaign, Calvin Klein will also launch a new social media initiative called #ckminute, allowing owners of the watches to share personal moments in looks from the Watches + Jewelry line.

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The video highlights the sleek and dynamic Calvin Klein senses watch for her and the lustrous Calvin Klein alliance unisex style. The visuals also showcase the unique elliptical forms of the Calvin Klein breathe jewelry range.

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